aveo vision is on a mission is to make better eye health more accessible to everyone, by offering comfortable, affordable, sustainably made, premium daily contacts — delivered to your door.
RESPONSIBILITIES & ACCOMPLISHMENTS
• Developed and executed social media strategy to increase brand awareness, engagement, and traffic across Instagram, Facebook, LinkedIn, X (formerly Twitter), and TikTok.
• Grew following from ~1,000 to over 3,000 (a 200%+ increase) through consistent content 5x/week, community engagement, and influencer partnerships.
• Introduced new content pillars including UGC, employee-generated content (filmed and featured myself as on-camera talent), memes, and tweet-style posts to bring fun and relatability to the brand — moving away from previously static and overly branded content.
• Managed influencer campaigns, including writing creative briefs, coordinating with 50+ influencers, reviewing content, and monitoring performance.
instagram reels
videos
memes & trends
more examples
